PPC advertising

Google advertising campaigns.

As of now Google is the best way to advertise online. The Yellow Pages are dead, and Yahoo and Bing do not get nearly half the traffic combined.

You could advertise with video, or you can spend money in the search category under Google Adwords . the main thing to consider is that every industry has different competition levels. For instance lawyers have to pay a lot more then a local baker.

Maps (places)

Webmaster tools

Keyword tool researching